Optimizing Content through Metadata, Keywords, and Description Writing
EdGate has years of experience creating metadata for our clients, enabling powerful content searches within platforms, catalogs, and other marketing initiatives. Descriptive metadata describes a resource in order to aid discovery and identification. Metadata can include elements such as title, abstract, grade, identification, author, price, unique ID, and keywords. Administrative metadata provides information to help manage a resource, such as when and how it was created, file type and other technical information, and who can access it. By associating defined metadata with content, end users can locate individual or multiple resources when utilizing the metadata in searches. For example, a user could search for content on mammals by filtering down via taxonomy. However if the user is looking for content specific to African Elephants, this granular of a search can be achieved using a key term in metadata.
Regardless of whether you are looking for ways to classify or organize your content or simply need assistance developing specific types of metadata, our team is skilled at the creation and organization of metadata.
Additionally, EdGate can accurately and quickly review publications in order to produce records in MARC format.
To aid in content discoverability, EdGate also provides Automatic Keyword Creation via our API.
Across the world, teachers are incorporating videos and podcasts for teaching and learning uses, specifically as supplemental material and student assignments. Whether the digital content is five minutes long or sixty minutes long, the teacher should be able to easily pinpoint the concepts being served up. At the same time, the main educational concepts of the media source need to be extracted (this includes cross-curricular concepts), concise descriptions written, and crucial keywords should be readily available so that even if the teacher does not search by the actual learning concept, they can search using other relevant keywords that will lead them to a suitable video or podcast. And of course, aligning/mapping these videos to the appropriate standards or learning outcomes is vital to the marketing, sales, and adoption process.
EdGate's team of digital specialists handles all of the above and in addition, our team assists digital publishers by "clipping" or bookmarking titles into segments. The content can be divided up into three minute segment or a ten minute segment, etc. The purpose is to create chunks of content that are easy to incorporate into the classroom. All of this work ensures that teachers can quickly discover and use relevant digital content.